Pricing & Packages

 

Investment tailored to you

 

Your Brand Evolution begins NOW


You’ve built something incredible. Now, let’s make sure the world sees it, feels it, and trusts it.


At Kaleigh Boyd Creative, I believe your brand should be a seamless, living story. As a Brand Strategist and Professional Photographer, I partner with businesses to build that story from the inside out. We don’t just create "assets"—we build a cohesive system designed for growth, following a proven three-phase journey: The Soul, The Face, and The Brain.

 

Defining your identity so the world can recognize your value


Phase 1: Establish (The Soul)

 

The Character

Best for businesses ready to launch or relaunch with physical touchpoints and professional storytelling.


What’s Included


  • Everything in The Essentials.
  • Professional "About" Copywriting: A fully drafted "About Us" or "Founder’s Story" page that uses your new Brand Voice to build immediate trust.
  • The Collateral Kit (Choose 3): Selection of three custom-designed assets to get your brand into customers' hands.
  • Premium Business Cards
  • Promotional Postcard, Flyer, or Rack Card
  • Custom Merchandise (T-shirt, Tote, or Hat design)
  • Promotional "Stickies" (Buttons, Stickers, or Magnets)
  • Social Media Launch Graphics (3-5 Templates)

 

Starting From

 

$ 2500

 

The Core

A comprehensive foundation for those ready to professionalize their presence with a cohesive, strategic identity.


What's Included


  • Strategic Discovery Session: A deep-dive workshop to uncover your "Why," target audience, and market positioning.
  • The Logo, Palette & Type: A versatile primary logo, curated color system (Hex, RGB, CMYK) and a professional typography hierarchy (Headings, Sub-headings, Body).
  • Mission & Voice: We don't just pick colors; we find your words. Includes your formal Mission Statement, Vision, and "Brand Voice" guidelines.
  • The Basic Brand Guidelines PDF: A "living" document that houses all of the above, ensuring you—and anyone you hire in the future—stay on-brand.

 

Starting From

 

$ 1500

 

Bringing your brand to life through intentional, high-impact imagery


Phase 2: Humanize (The Face)

 

The Expression

The Expression– in motion

A comprehensive visual overhaul designed to drive sales and prove your expertise. Includes the foundational identity work of the Portrait, plus a deep dive into revenue-drivers.


What’s Included


  • Custom Production Choice:
  • The Product Path: For product-based businesses. Custom-styled photography (lifestyle or flat lays) designed to move inventory and elevate your e-commerce presence.
  • The Portfolio Path: For service-based businesses. Professional documentation of your completed projects to showcase your high-end craft and results.
  • Strategic Styling & Direction: I utilize our Phase 1 "Soul" guidelines to ensure every shot is intentionally designed to attract your target audience.
  • Curated Commercial Gallery & Print Release

Capture the energy of your business with high-definition drone aerials and cinematic b-roll. This add-on focuses on the "kinetic" side of your brand, delivering a curated 60-second highlight reel designed to stop the scroll and build immediate connection on your website and social channels.

 

billed hourly

 

 

add to any phase 2 package for

 

$ 500

 

$ 750

 

The Portrait

Best for businesses that need to establish trust by showing exactly who they are and the environment where their work happens. This is the visual foundation of your brand.


What's Included


  • Strategic Art Direction: Pre-shoot consultation to ensure wardrobe and location align with your Phase 1 Core.
  • 90-Minute Strategic Session: A focused shoot divided into three key areas:
  • Portraits: A mix of professional brand portraits and lifestyle "personality" shots that introduce the face(s) behind the business.
  • Environment: Imagery of your workspace—whether that is a physical storefront, a studio, or a curated lifestyle setting that reflects your brand’s "vibe."
  • Action: Documentary-style "action" shots capturing your process, your tools, and your craft in motion.
  • 45+ High-Resolution Edited Images & Print Release

 

Starting From

 

$ 1000

 

Transitioning from brand existence to market evolution through data and strategy


Phase 3: Optimize (The Brain)

 

The Memory

Best for businesses committed to long-term health, ensuring your digital presence never goes stale.


What’s Included


  • Semi-Annual SEO Re-evaluation: Every six months, I perform a deep dive into your data to analyze rankings and identify new search opportunities.
  • Content & Copy Refinement: Based on user behavior data, I’ll adjust site copy or content layouts to better address shifting customer needs.
  • Performance Roadmap: A high-level report on your site’s health with a strategic plan for the next six months of growth.

 

BILLED BIANNUALLY

 

$ 2500

 

The Logic

Best for businesses that need an expert to integrate the Soul and Face into a high-performing digital engine.


What's Included


  • The Strategic Site Audit: A full technical and content review of your current website to identify conversion bottlenecks and messaging gaps.
  • The Content Integration: Professional "installation" of your Phase 1 Voice and Phase 2 Imagery. I refresh your site layout, update headers, and rewrite key copy areas to ensure maximum impact.
  • Google Analytics Implementation: We stop guessing. I set up (or fix) your tracking systems so you can finally see exactly where your customers are coming from.
  • Initial SEO Groundwork: Optimizing your site’s meta-data, descriptions, and backend keywords to align with the market positioning established in Phase 1.

 

Starting From

 

$ 3500